Design on a Dime Showcases CENTURY
Benjamin Moore had the recent pleasure to again sponsor and participate in the recent Design on a Dime.
Benjamin Moore had the recent pleasure to again sponsor and participate in the recent Design on a Dime event which celebrates New York and amazing design in an effort to raise funds to end AIDS and homelessness. The three-day event features interior designers and brands who create vignettes with new donated merchandise, then sold at discounted pricing. Proceeds from Design on a Dime fund Housing Works’ wraparound services and supportive programs for New Yorkers living with and affected by HIV/AIDS. This year, $1.1 million was raised!
For our vignette this year, Benjamin Moore chose to showcase our new product CENTURY, the world's first Soft Touch Matte Finish paint with a never-before-seen depth of color and a soft touch finish.
Designed by Creative Director Ellen O’Neill, the Benjamin Moore vignette highlighted CENTURY through artwork created by artists and members of the Benjamin Moore Color & Design team. All of the artwork was created with CENTURY.
Follow the link for more information on Design on a Dime: doadnyc2017.splashthat.com